New Marketing Ideas

Every day I'm more convinced that our success, whether as authors, bookstores, or publishers, is tied directly to the internet. I haven't tracked our counter on this site, but I'm not sure we're seeing much traffic here. Please let me know what you think.

I appreciated Christine's post on Fair Use. There are some very good sites to get a good feel for it. And really that is all that is possible. The courts, in an effort to preserve free speech, have purposefully made the concept vague and as open as possible.

A number of decades ago I had discussions with the Church's legal counsel. I was advised that the church operates as much by how the laws are enforced as by what the law actually says. In practicality there isn't much else we can do as publishers and authors.

Back to promotion.

Steve Eunpu is currently promoting a new book, The Stress Eater Diet. As part of his promotion,
he is writing a blog to share a behind-the-scenes look at the steps he is taking in developing and marketing the book. He'll share his successes and failures, what works and what doesn't. It should be an interesting experiment. You can follow his progress in marketing the book at http://www.bestsellerornot.com.

This really looks like a lot of fun and useful information. Happy promoting.